In February 2020, about 69 million blog posts went live on WordPress alone. Social media influencers and video marketing call the shots. And it all means one thing: you need great visual designs to stand out from competitors online.
Most people are visual learners, and they want to consume content more entertainingly today. Do you know that the human brain perceives 90% of information as pics, not words? Images in blog posts, social media pics, infographics, videos—all they create the content landscape in 2020. To hook the audience and make them stay with you, you need your visual designs to look splendid! It’s an easy talk if you are a designer or have a team of specialists ready to create professional designs for you. But what if you aren’t? What if you don’t have an opportunity to hire a designer for every piece of content you want to publish? Instagram or Facebook posts, charts or graphs for your expert blog posts, your logo, collages, YouTube thumbnails… Sure enough, no one can substitute a skilled graphic designer. But, thanks to the available technologies and user-friendly tools, you can create great designs too.
Create Instagram Designs
Instagram is in the golden age of its popularity right now. Its business statistics speak volumes:
- 73% of U.S. teens say Instagram is the best way for brands to reach them about new products or promotions.
- 72% of Instagram users claim to have made a product purchase after seeing it on the app.
- 95 million photos and videos are shared on Instagram per day.
It’s the best place to go if you want to communicate your business (or personal) message through visual designs. Tools assisting you with Instagram posts design are many, but only a few can offer a drag-and-drop design studio that saves time and helps to make magnetic Instagram visuals very easy.
Just choose a template, customize it for your business needs and brand voice—and voila! All you’ll need to do is download your design and share it with your Instagram followers. Tools like Crello also help you create stunning designs for Facebook, Pinterest, and Twitter so you could make the content much more engaging there. Their templates allow you to customize both static and animated designs for your feed.
Create Blog Posts Designs
Rumor has it, there are over 31 million active bloggers in the U.S. alone, posting at least once per month. According to the data from CMI, 85% of B2C marketers and 91% of B2B marketers run a blog to gain traffic, engage the audience, and get social exposure. With such a huge competition, it stands to reason they fight to the death struggle for every visitor. People expect to find something inspirational and outstanding at your blog, and stellar visual content is your chance to hook and hold their attention. Online visual editors allow you to create blog post designs of high quality, even if you don’t have any designer skills. The variety of layouts with customizable colors, illustrations, patterns, and other elements helps to design blog visuals and save time.
Create YouTube Designs
Video marketing is one of the top marketing trends in 2020, which compels everyone to launch Youtube channels and work hard on promoting them. Yes, video content holds promise to bring more traffic, build a positive reputation, and give more sales. But you can’t simply take a phone camera, download a video to YouTube, and wait for success to come. It’s a long process of planning, making, publishing, and promoting video content. You need to focus on video quality and design to influence its performance on YouTube. And given that 90% of clicks go to custom-thumbnailed videos, you’ll need online editors that would help you with that. While others spend valuable time looking for a designer, you can use Crello or its alternatives for designing original YouTube thumbnails all alone.
Choose among thousands of static templates and customize colors, fonts, and title size so your thumbnail would look great on both mobile and desktop. For your design to look original, be creative, and come up with your own brand colors and fonts.
Long Story Short
With tons of tools and tips on visuals creation online, everyone is a designer today. Ready templates and layouts are everywhere, and they are more comfortable and faster to use than hiring a professional or growing designing skills yourself. And there’s nothing wrong with that. Why wait for a busy designer to draw a quick blog post visual or a Facebook cover when online resources are available here and now? It’s all about time management, productivity, and budget savings. And it’s great to have such options for small content projects or projects with no budget at all, don’t you agree?
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